How your company can gain from people sustainability

March 13, 2023


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There’s a new term: ‘people sustainability’. This term focuses on improving employee well-being and sustainable entrepreneurship. The intersection of these two aspects is crucial for a successful sustainability strategy and can not only contribute towards better ESG reports, but also to improved company performance and employee well-being.

Winning thanks to ‘people sustainabilty’?

  • The concept of ‘people sustainability’ is located on the intersection of employee commitment, empowerment and sustainable entrepreneurship.
  • It is defined as the ethical and honest treatment of people within an organisation.
  • A sustainability strategy for employees can help enhance the ESG reports, stimulate company performance and improve people’s lives.
  • Upskilling of entrepreneurs and employees, taking responsibility for the supply chain and treating employees and their potential as valuable sources.

The past few years there has been a great shift at work. The revolution of hybrid working was caused by COVID, and thanks to technological progress the shift to the remote office was nearly seamless. But although the instruments were there to make this shift happen, the policies and the approach were not. Company transformation is not solely about new technology; it needs to be an adjusted approach that takes technology, processes and people into account.

People sustainability in light of 6 pillars:

  1. Diversity, equality and inclusion (DE&I)
  2. Well-being and balance
  3. Trust and transparency
  4. Health and safety
  5. Empowerment and growth
  6. Societal goals
Peopel sustainability visual B Tonic zonder tekst

People sustainability in three steps:

  1. Upskilling employees

By estimation there will be 85 million vacancies world-wide due to a lack of the right skills. By prioritising people and developing them through upskilling and re-education, organisations can make their employees feel more committed and well-rested with the means they need to grow while the company further develops.

  1. Attention for the employee in the whole ecosystem

Governments and other regulating authorities demand more and more that companies take responsibility for the way employees are treated in their ecosystem.

Technology is essential to comply with the regulation demands for the supply chain. Thanks to the increased transparency of data companies can look into their direct and indirect suppliers and look who protects both people and environment. With this level of visibility, companies can lessen audits and improve their direct and indirect societal, economic and environmental impact.

  1. Ensure a human-centred approach of the business world

Companies focus more and more on a sustainable well-being policy. And each transformation begins and ends with people. People implement new technologies, develop new company models and lead crucial initiatives. With a people-centred approach organisations are more resilient, competent, innovative and motivated to achieve our joint sustainability goals.


Even now organisations are dealing with shrinking budgets and rising inflation, the most important thing is employee commitment. Especially in the current uncertain times, having an eye for the employee well-being generates great benefits related to productivity, collaboration and motivation.

Recent research by SAP shos that over 86% of managers think that investing in people sustainability can lead to positive economic and ecological sustainability results. A McKinsey report indicates that 83% of C-suite leaders expect ESG programmes will contribute more to shareholder value in five years than they do now. By putting people centre stage in the company strategy one can improve innovation, resilience and collaboration and accelerate performance and progress.

With the People Sustainability Scan B-Tonic identifies the workability rate of your organisation, completely aligned with the 17 Sustainable Development Goals of the United Nations (UN SDGs).


Do you have any questions?
Need a custom quote?

maartje vanewijk

Aaltje van der Zee
People Sustainability Expert

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With the workability cheque you can receive support to identify problems with workable work within your organisation as a one-man-business, SME, large company or social profit organisation with at least 1 employee on the payroll. The intention is to improve labour conditions sustainably. Through the cheques, Flandres finances up to 60% of your project, with a maximum of €10.000.

Request your workability cheque here.